Masthead Audience Research

Masthead Audience Research

Audience Research:

For my audience research into my masthead I researched what the audience would like the design of the masthead to look like and add their ideas to what I could do, the styling of the masthead has to suite the newspaper and the type that it is. An old style font and design is more aimed at the older audience and makes the newspaper look more professional and serious but old too, while a more modern take to the masthead will attract the younger audiences as it will look up to date and modern, the colour scheme has to keep to a minimal with max of 3 colours. The target audience for this masthead is universal and to one specific gender, the age group is more aimed at adults but younger audiences as well.