Wednesday 21 October 2015

Website Comparisons

Website Comparisons

I am going to compare the 4 newspaper websites to talk about what they share in similarities and what makes them different from each other, all the websites have different layouts and designs as well as content that is featured.

Sky News & Daily Mirror

I am comparing these two newspaper websites sky news and the Daily Mail (Mirror Online), these two compared to each other have some differences and a few similarities. The Mirror on-line layout has more detail on the homepage while Sky news has a very clean simple layout design, the top bars both share similar content and tabs such as the story categories which are all in the same order while the mirror online top bar has more going on. Sky news has a grey, red and blue colour scheme while the mirror online has black, red and white and red is more eye catching giving it the advantage for the reader to spot the headlines highlighted in red.

On the homepage the mirror online has a feature bar full of featured top stories while the Sky news doe not, this makes the more popular stories to be read more and be more noticed by the reader. The website designs layout are both totally different as sky news is more simple and has less stories on show making it easy to scroll through the site without being distracted by the multiple stories on the page, the mirror online has a lot more on display which makes it hard for the reader to choose a story and this impress the reader to easily go through the site.The Mirrors page is a bit longer than the Sky news as it has more stories condensed into the page, featured and most read articles are featured both top and bottom of the page to make them more easily spotted by the reader. The two sites also do not share the exact same articles and his gives them more diversity in their content, the articles are featured from around the world including news stories that are not typically featured.

Sky news focus's mainly on world news such as crimes and politics in the UK and the US, the audience for this newspaper website would mainly be older audiences from adults to elder's, the audience is different to the Daily Mirror mainly because the daily Mail has more entertainment for content thus bringing in the younger audiences such as teens and young adults. Sky news also has a TV channel which in turn gives it a better wider audience as Sky news is watched worldwide by a variety of different age groups, but it is still not as popular as the Daily Mirror as its likely viewers would prefer to watch the newspapers TV channel instead of reading it online.



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